Health Policy & Regulatory

Get informed about health policies and regulations that set in motion the vision of future healthcare.  Read what our healthcare communications leaders internationally think about the ongoing developments in healthcare legislation, health reform, and more.  We encourage comments and discussions! Share your opinions and ideas to readers like yourself and our bloggers.

Recent Blog Posts

Maria Sherstneva's picture

Healthcare Communications in Russia

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Every PR specialist who starts working in[[wysiwyg_imageupload:169:]]
healthcare communications knows that it is on the one hand a great responsibility to promote something that saves people’s lives and really makes a difference in the world but on the other hand is a great challenge. Many medical topics are difficult to pitch and to have discussed in the media.  In addition, the area is highly regulated not only by governmental institutions but also by the clients themselves.  Under the auspices of Ketchum’s Global Scholar program, I recently had the opportunity to travel from Moscow to Ketchum’s New York office with a view to exchange our healthcare expertise, knowledge and insights.

Having a basic idea of the U.S. healthcare system already gave me an understanding of the dramatic differences between our countries. But I could not believe it influenced the approach to communications so much. Learning about the extent of FDA oversight in the U.S.I saw that there were far more distinct boundaries to work within. Read full post »

Nancy Hicks's picture

Comms Key to Success of Affordable Care Act

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This article was originally published on PRWeek.com. 

The Affordable Care Act is at a critical juncture. [[wysiwyg_imageupload:167:]]
Solidified by President Barack Obama's re-election and the earlier Supreme Court decision, the legislation is moving toward full implementation by January 2014. In October, state exchanges will be open for enrollment.

Like nervous backers of a Broadway production, people are saying, “Is the Affordable Care Act ready for prime time?” Even supporters of the healthcare law have a case of the jitters, and for good reasons. The state exchanges vary in their readiness to meet the enrollment deadline. Many states, such as Texas, Pennsylvania, and North Carolina have not accepted the Medicaid expansion, a central piece of the law that was made optional by the Supreme Court.

And, there is still active opposition to the law on legal and political fronts. Republican leaders have voted to repeal what they call “Obamacare” 37 times now. Read full post »

Rob  Flaherty's picture

A Healthy Future for Healthy Living?

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Editor's Note: This post first appeared on the World Economic Forum Blog.


At the World Economic Forum’s [[wysiwyg_imageupload:154:height=105,width=201]]Annual Meeting 2013 there was anticipation mixed with some trepidation about the level of fortitude leaders would bring to the essential task of reducing chronic illness and promoting healthy living. Certainly, the motivation is there – 36 million lives lost every year and millions more disabled or compromised by chronic illness – but there is work to do to turn talk into action. Read full post »

Jeff Levine's picture

For Healthcare Reform and the Coming Election, Now It’s Time to Wait and See

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Jeff Levine is an award-winning journalist who was the medical correspondent for CNN for 17 years.  He has also worked on Capitol Hill for Senator Byron Dorgan, as Washington bureau chief for WebMD, and as a media specialist at Ketchum. A guest contributor to Health-E Minds, the following post represents Jeff’s perspective on the presidential election debates, based on his opinions generated during his many years of observing and reporting on healthcare and politics. To read Jeff’s commentary on the earlier debates, click here.  – Nancy Hicks, Senior Vice President, Associate Director, Ketchum North America Healthcare Practice

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By the time this entry is published, the last
presidential debate will be over, but the final word on health care reform awaits the electoral outcome and pending legal actions by conservative opponents. Read full post »

Jeff Levine's picture

The Presidential Debates – A Healthy Discussion?

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Jeff Levine is an award-winning journalist who was the medical correspondent for CNN for 17 years.  He has also worked on Capitol Hill for Senator Byron Dorgan, as Washington bureau chief for WebMD, and as a media specialist at Ketchum. A guest contributor to Health-E Minds, the following post represents Jeff’s perspective on the presidential election debates, based on his opinions generated during his many years of observing and reporting on healthcare and politics. – Nancy Hicks, Senior Vice President, Associate Director, Ketchum North America Healthcare Practice


With tonight’s second presidential debate
just [[wysiwyg_imageupload:139:height=167,width=253]]hours away, a look back on the first debate offers insights into what we might expect to see this evening, particularly from a healthcare reform perspective.  Read full post »